CES Asia 2018, the premier event for the consumer technology industry, will feature the largest vehicle technology exhibit to date showcasing new self-driving technologies and the latest concept cars.



Technology atop a Baidu autonomous car, 2018 (Photo courtesy Baidu)


CES Asia will run June 13-15, 2018 at the Shanghai New International Expo Center, with an unprecedented 56 automotive exhibitors. Vehicle technology is increasing its footprint by 50 percent over last year on the floor, show organizer Consumer Technology Association said Wednesday.


At CES Asia attendees will experience the latest breakthroughs in self-driving vehicles and more interactive features, including more integrated applications of artificial intelligence.


Horizon Robotics, whose embedded AI solution is giving self-driving vehicles their brains, will debut at the show.


Baidu, a Chinese multinational technology company, will offer two driving demos onsite - self-driving level 3, known as "conditional automation" and self-driving level 4, called "high automation" on a newly expanded outdoor exhibit area.


“Asia is the perfect market for the advancements in self-driving technology where major cities will benefit from the gains these technologies bring - removal of human error, fewer accidents and improved mobility for seniors and people with disabilities,” said John T. Kelley, senior director, international programs and show director, CES Asia.


“Those capabilities will all be at CES Asia with the latest in concept cars and demos. Hyundai offered self-driving rides during the Winter Games in PyeongChang and attendees will be wowed by what they bring to CES Asia as part of our interactive show floor,” Kelley hinted.


Hyundai will return for its second year to debut Nexo, a fuel cell electric vehicle with an estimated driving range of 370 miles.


Other top vehicle tech companies are exhibiting for the first time, such as: 3M Auto, BYTON, KIA, FAW Hongqi, Guangzhou Auto Engineering Institute, Leapmotor, Mitsubishi Electric Automotive, Soling, Singulato and United Automotive Electronic Systems.


Returning exhibitors include BYD, Continental, Desay SV Automotive, NavInfo and OnStar.


CES Asia launched in 2015, the result of five years of planning between the Consumer Technology Association, which operates CES in Las Vegas, Nevada, and Intex, a Shanghai-based tradeshow producer.


Key global businesses come to this new event to grow and reinforce their brand by showcasing the latest products and technologies to consumer tech industry executives, foreign buyers, international media and a limited number of consumers from China.


Registration for CES Asia 2018 is open. For the latest show news and information, visit CESAsia.com.



By Sunny Lewis

Environment News Service (ENS)